Project generation & business development
Evans Sales Consultancy works as an extension of your commercial team to identify target organisations, reach decision-makers and develop genuine sales and project opportunities across the UK.
In short
A business generates more genuine project opportunities by identifying the specific organisations and decision-makers worth approaching, then reaching them directly and qualifying the requirement before it reaches the sales team — rather than buying lists or waiting for enquiries to arrive. Local, regional, national, sector-specific and account-based campaigns all work the same way: real approaches, sustained over months rather than weeks.
You’ve built the capacity. Now let’s fill it.
Many businesses have the people, products, expertise and capacity to take on more work, but not enough of the right opportunities coming through the door.
Not bought leads. Not a database. Real business development — direct approaches to the organisations and decision-makers that represent genuine commercial opportunities for your business.
Define the customers, sectors, territories, project types and contract values worth pursuing.
Find the businesses, projects, organisations and decision-makers that represent genuine commercial opportunities.
Approach relevant decision-makers directly and start commercial conversations.
Understand requirement, timing, budget, commercial fit and decision-making process.
Build the opportunity rather than simply passing over a contact name.
Bring qualified opportunities into your internal sales or technical team and support progression where required.
Campaigns are built around your commercial objectives and delivery footprint, not around where we happen to be based.
Local
Concentrated activity in a defined area where you already deliver efficiently.
Regional
A region or group of counties where capacity, logistics and margins work.
National
UK-wide development for businesses with the capacity to deliver anywhere.
Sector-specific
One sector at a time, using the language and buying process that sector expects.
Account-based
A named list of target organisations worked deliberately over months, not weeks.
Where this works
Demand generation, Google Ads and website conversion work that feeds the same pipeline from the front.
The true cost of sales leadership
Business development needs senior direction long before it needs a full-time director's salary. Model both and see the estimated difference for your own numbers.
Takes a minute. Nothing is gated — your comparison appears on screen as you change the figures.
Market mapping, target-account research, decision-maker identification and opportunity research can be done far faster with AI support. Who to approach, and with what proposition, remains a commercial judgement.
Recommended starting point
£799 + VAT
Start with a 30-Day Pilot. One month. Defined commercial focus. No automatic longer-term commitment. Evans investigates the problem, identifies the strongest opportunity and starts turning it into action — so you decide what happens next with real evidence, not a speculative proposal.
No. We do not buy lists or sell contact data. This is real business development: identifying target organisations, approaching decision-makers directly, qualifying the requirement and developing the opportunity before it reaches your team.
Usually as an extension of your commercial team, using your name and proposition. Buyers deal with your business, not an agency.
Businesses selling considered, higher-value work — manufacturers, construction and building product suppliers, engineering and installation businesses, renewable-energy companies, distributors and specialist B2B services.
Conversations usually start within the first few weeks. Genuine qualified projects typically build over a quarter, depending on the sales cycle and contract values involved.
Evidence
International Market Entry · Ontario, Canada → United Kingdom, Germany & France
A Canadian architectural-components business wanted to establish a route into the UK and wider Europe. We rejected a conventional distributor model, built a project-partner network across the UK, Germany and France, and helped generate approximately £2.2m of new-market turnover within 12 months.
£0 → £2.2m New-market turnover in 12 months
UK Market Entry · Scandinavia → United Kingdom
A Scandinavian glass manufacturer wanted to sell into the UK for the first time. There was no presence, no customers and no distribution to build on.
0 → UK Market entered from no prior presence
Distributor Development · Germany → United Kingdom
A German balustrade manufacturer needed a route into the UK. Distribution alone was not the answer — the distributors had to be found, onboarded, trained and then supported in selling.
5 UK distributors established
Business Development · United Kingdom → Scotland and the North of England
A major UK balustrade supplier was well established elsewhere in the UK but thin on the ground across the northern territories. Growth there needed direct commercial activity.
Sales Growth · Bradford, West Yorkshire → United Kingdom — national
Crucial Engineering wanted to expand beyond Bradford and build a genuine national sales operation. We helped develop larger Tier 1 and Tier 2 opportunities, strengthen business development and establish a profitable new automation revenue stream.
£1.5m → £3.2m Turnover in approximately 18 months
Sales Growth · Barnsley, South Yorkshire → United Kingdom
D&I wanted to accelerate growth beyond its existing model. We helped strengthen the sales strategy while establishing a dedicated installation arm and new aluminium fabrication capability, supporting turnover growth from approximately £2.2m to £4.6m.
£2.2m → £4.6m Turnover in 18 months
UK Market Entry · Lithuania & Slovenia → United Kingdom
A European architectural-glazing manufacturer wanted to establish a genuine UK operation. We helped set up the office and showroom, build the sales strategy and pipeline, support staffing and launch the business commercially.
£0 → £1.4m UK turnover in 9 months
Sales Growth · Sheffield, South Yorkshire → United Kingdom
BM Architectural wanted to expand its balustrade sales and create its next stage of growth. We helped win new customers, establish a dedicated architectural division and develop additional product opportunities including glass canopies.
£6.8m → £11.5m Turnover in 24 months
Sales Growth · Commercial Development · Glazing · High Wycombe, Buckinghamshire → United Kingdom — South East
Kingsmead Glass & Glazing is an established Buckinghamshire glazing business. Over approximately two years of consultancy support, Evans Sales Consultancy helped refine its commercial offering, develop the business beyond straightforward local glazing work and pursue and win more substantial commercial opportunities.
2 years Commercial consultancy
Sales Growth · New Services · London Expansion · Putney & Deal → London & the South East
Over approximately three years, Evans Sales Consultancy worked with Beautiful Homes UK on geographic expansion into London, winning commercial and residential work, and broadening what the business could sell — including helping introduce extensions as an additional commercial offering alongside glazing and kitchens.
3 years Commercial growth support
Sales Growth · Trade Customer Development · UK · Yorkshire → United Kingdom — national trade
Trade Sliders is a Yorkshire sliding-door and wardrobe business supplying the trade. Over approximately nine months, Evans Sales Consultancy helped the business win wardrobe work with regular-buying trade customers across the UK, rather than depending on isolated one-off orders.
9 months Trade sales development
Market expansion insights
Specification, projects and direct business development — how commercial opportunities are actually created in unfamiliar markets.
Choosing correctly
Nothing here is compulsory and no stage has to be bought before another. Find the sentence that matches your situation and go straight to the engagement that answers it.
We know growth needs attention but we are not sure what is actually wrong.
Commercial Growth SprintWe need researched live commercial opportunities to approach.
Opportunity EngineWe want more revenue from the customers we already have.
Customer Expansion EngineWe need Evans to actively develop target accounts and opportunities over time.
Project Generation & Business Development — you are here
We need broader commercial growth execution across more than prospecting alone.
Growth PartnerWe need senior ownership of the wider commercial function.
Fractional Commercial LeadershipWe need a one-off independent diagnosis of our website.
Commercial Website AuditWe need regular, serious authority content.
Authority Content EngineOur website is good; it needs properly adapting to one new market.
International SEO & LocalisationWe need a substantial country-specific commercial digital estate.
Market-Entry Landing EstateOur digital platform needs major structural work or a rebuild.
Digital InfrastructureWe need partner intelligence only — we will handle the approaches ourselves.
Distributor & Partner SearchWe need Evans to help execute the commercial entry into a market.
International Market EntryWe need a Country Manager, Sales Director or technical commercial hire.
International & Commercial RecruitmentWe are entering several countries and need one repeatable system.
International Expansion PlaybookA focused service solves one defined component. A flagship engagement is where Evans Sales Consultancy owns, or materially supports, a broader commercial outcome. Where a focused service would not honestly be enough, we say so before anything is invoiced.
A sales growth assessment identifies where your next projects should come from — and what it will take to generate them.
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