Initial Commercial Growth & Revenue Acceleration Sprint
Not sure what is holding back growth? Start with a Commercial Growth Sprint.
A paid, fixed-fee commercial diagnosis. You leave with a clear view of what is actually constraining growth, where the strongest opportunity sits, and a practical 90-day plan — before committing to any larger engagement.
£2,750 + VAT
Fixed fee
You do not need to know which Evans service you need before booking the Sprint. Working out what the real commercial problem is — and what should happen first — is the work.
Two ways businesses arrive here.
Established UK business
Growth has stalled and the cause is not obvious.
- Sales have plateaued and nobody can say precisely why.
- The founder still leads sales and the business cannot grow past them.
- Pipeline is inconsistent and forecasting is guesswork.
- Enquiries arrive but conversion is weak.
- The proposition is unclear, or it has not kept pace with the business.
- Sector focus and target accounts are undefined.
- The sales team lacks direction, process or accountability.
- There is a commercial leadership gap and an unclear recruitment requirement.
- The website and digital estate are not producing commercial opportunity.
- CRM and pipeline visibility are poor.
- The business wants to grow into new UK sectors or regions.
What the Sprint reviews
- Commercial positioning and proposition
- Ideal customer profile and sector focus
- Target accounts and buying triggers
- Sales process, pipeline and conversion
- Sales leadership and structure
- Business development activity
- Recruitment requirement, if any
- Digital infrastructure and lead generation
- Competitor positioning and commercial gaps
International expansion
A new market looks attractive, but the route into it is unclear.
- Considering entry into the UK, Europe, North America or Australia.
- Choosing between several possible markets with no objective basis for the decision.
- Unsure whether the route to market is distributors, agents, direct sales or a hybrid.
- Unsure whether local recruitment is required at all, or when.
- Unsure whether a localised website and digital estate is needed to be credible.
- Unclear which products or services should lead in a new market.
- No structured plan for the first 90 days of market development.
What the Sprint reviews
- Target market attractiveness and commercial fit
- Route-to-market options and their commercial consequences
- Target customer groups and decision-makers
- Distributor and partner strategy
- Proposition and pricing assumptions for that market
- Competitor position
- Digital and recruitment requirements
- Initial target accounts and practical next steps
Where it makes sense, the Sprint leads into international market entry, international recruitment or market-entry digital infrastructure. None of them is compulsory.
What you receive
A commercial diagnosis and a 90-day plan you can act on.
Commercial diagnosis
Where growth is genuinely constrained, the strongest commercial opportunities available now, and the main risks and blockers in the way of them.
Market and sector priorities
The most attractive sectors, customer types or markets, and where commercial effort should concentrate first rather than being spread thinly.
ICP and target account direction
Who the business should be selling to, which buying triggers matter, and what a credible target account list looks like.
Commercial positioning review
Proposition, differentiation and competitive position — what the business is actually offering, and how that reads to the buyer.
Pipeline and sales process review
Where relevant: pipeline structure, qualification, follow-up, forecasting, conversion and whether the CRM reflects reality.
Digital and recruitment diagnosis
Where relevant: whether the digital estate is supporting growth, whether a permanent hire is required, whether fractional leadership fits better, and what role is actually needed.
90-day commercial action plan
The part that matters most: clear priorities, what happens first, practical next actions, sequencing, ownership, and where Evans could help — if at all.
Where competitive position is central to the question, the Sprint can draw on the competitive-positioning methodology used in Evans research work. A full competitive review is scoped and recommended separately when it is genuinely warranted.
What happens next?
- 01
20-minute fit call
A short call to confirm the Sprint is appropriate, understand the main commercial challenge and agree timing.
- 02
Fixed fee agreed
£2,750 + VAT, invoiced once scope and dates are confirmed. No retainer, no open-ended scope.
- 03
Commercial review and analysis
Working sessions with the people who sell, plus review of pipeline, proposition, market position and digital estate.
- 04
Findings and 90-day plan
A written commercial diagnosis and a practical 90-day action plan, presented and talked through.
- 05
You decide what happens next
Implement internally, or bring Evans in where it genuinely adds value. There is no obligation to continue.
There is no obligation to continue
The Sprint is designed to stand alone. If the right answer is to implement the plan internally, that is a valid outcome. If Evans can add value through ongoing commercial leadership, market entry, recruitment or digital infrastructure, we will explain exactly where and why.
Book a Commercial Growth Sprint.
Tell us briefly about the business. Tom will come back to you personally to arrange a 20-minute fit call — a short conversation to confirm the Sprint is the right thing, agree timing and explain how it runs. If it is not the right thing, we will say so.
Commercial Growth Sprint
£2,750 + VAT
Fixed fee
Invoiced after the fit call, once suitability and dates are agreed. No online checkout, no retainer.
Rather talk it through first?
Already know what you need?
The Sprint is the diagnostic entry route, not a gate. If the requirement is already clear, go straight to it.
Questions about the Sprint
£2,750 + VAT, fixed. The fee is agreed before anything starts and does not move with the amount of work involved.
No. That is the point of the Sprint. Deciding what the real commercial problem is — and what should happen first — is the work, not a prerequisite for it.
No. It works equally well for an established UK business trying to grow and for an overseas business assessing whether and how to enter a new market.
None. The Sprint is designed to stand alone. If the right answer is to implement the plan internally, that is a valid outcome.
The Sales Growth Assessment is a focused diagnostic of an existing UK sales operation — lead generation, pipeline, conversion, follow-up and CRM. The Sprint is a broader paid commercial engagement covering positioning, markets, route to market, leadership, recruitment and digital, and it ends with a 90-day plan.
By invoice after the fit call, once suitability and timing are agreed. There is no online checkout: this is a senior commercial engagement, not a product purchase.
Start with a clear commercial diagnosis.
£2,750 + VAT, fixed. A commercial review, priority opportunities and a 90-day action plan.
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