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Acquisition Insights

Find businesses worth buying — and understand them before you approach.

Commercial guidance for owners, groups and investors building an acquisition pipeline. General information only — not corporate finance, investment, legal, tax or valuation advice.

Acquisition strategy

Acquisition pipeline & target identification

Off-market acquisitions

Buy-and-build

Build vs buy

Build vs Buy Strategy for Growth

Growth is a requirement, but how you achieve it is a choice. We break down the commercial logic of the Build vs Buy framework.

Build or Acquire a New Capability?

Should you build a new division from scratch or buy one that already works? The answer depends on your timeline and risk appetite.

Hire or Acquire: Growing Your Team and Skills

When you need to scale your workforce or add new skills, should you recruit individuals or buy a company? We look at the commercial trade-offs.

Acquire or Build Technology

The choice between building technology or acquiring it is a trade-off between total customisation and immediate speed to market.

Should I Acquire a Competitor?

Acquiring a competitor is the most common form of acquisition, but it's also the most fraught with risk. Here is what to consider.

Should I Acquire a Supplier?

Vertical integration can secure your supply chain, but it comes with significant operational and financial complexity.

Should I Acquire a Distributor?

Moving closer to the end customer through distribution acquisition can improve margins, but it requires new commercial capabilities.

Should I Acquire a Customer?

Acquiring a customer can guarantee demand, but it can also alienate your other customers and change your core business focus.

Acquire a Business to Add a Service

Adding a new service through acquisition is often faster and less risky than building a new capability from scratch.

Organic Growth vs Acquisition: Choosing Your Path

Is it better to grow from within or buy your way forward? The choice between organic growth and acquisition depends on your goals, capital, and appetite for risk.

Acquisition vs Channel Creation: Finding New Revenue

Should you buy an existing revenue stream or build a new one? Understanding the choice between acquisition and channel creation is vital for scalable growth.

Acquisition vs Partnership: Strategic Choices

Should you buy the company or just work with them? Choosing between acquisition and partnership is a decision about control, risk, and long-term commitment.

Target research

How to Research a Company Before Approaching

You only get one chance to make a first impression on an off-market target. Here is the intelligence you need before you pick up the phone.

What Information to Collect on Acquisition Targets

Knowing what to look for is the first step to knowing what a company is worth to you. Here is the pre-deal information checklist.

How to Research Privately Owned Businesses

Researching private companies requires a different toolkit than public markets. Here is how to build a commercial picture when data is limited.

What Makes a Good Acquisition Target?

A 'good' target isn't just a profitable one. It's one that fits your specific growth thesis. Here is how to define quality in an acquisition.

How to Assess Strategic Fit Before Due Diligence

Due diligence tells you if the numbers are real. Strategic fit assessment tells you if the deal makes sense in the first place.

What to Know Before Approaching an Acquisition Target

You only get one chance to make a first impression with a business owner. Here is the checklist of what you need to know before you reach out.

How to Compare and Prioritise Acquisition Targets

A long target list is a liability, not an asset. Here is how to filter and prioritise targets so you only approach the most valuable opportunities.

Assessing Customer Overlap in a Potential Acquisition

Is customer overlap a good thing or a bad thing? The answer depends on your strategy. Here is how to assess the overlap before the deal.

Evaluating Cross-Sell Potential in a Potential Acquisition

Cross-selling is the most cited synergy in acquisitions, but the hardest to deliver. Here is how to evaluate the real potential early on.

Balancing Geographic and Capability Fit in Acquisitions

Do you need a footprint in the North, or do you need a better software engine? Here is how to balance geography and capability in your search.

How to Identify Integration Risks Early in the Process

Most acquisitions fail during integration, not negotiation. Here is how to spot the red flags before you even make an offer.

What Acquisition Information is Public?

Before approaching a target, a significant amount of intelligence can be gathered from public sources. Here is what you can find without making a single phone call.

What Public Acquisition Research Cannot Tell You

Public data is a map, not the terrain. Before you commit to an acquisition strategy, you must understand what the filings and websites are hiding.

Market entry through acquisition

Acquisition Opportunity Engine · from £695 + VAT / month

Which businesses should you be looking at?